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Ideas, insights, opinions and blurry eyed Sundays.

10.9.2025

Brand Britain: Identity Crisis or Evolution in Progress?

Brand Britain has always been work in progress - from empire to pop culture, tradition to tech. What’s timeless? What must evolve? And who truly owns the brand: its guardians, or the people living it?

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New Direction for Brand Britain

6.9.2025

Branding for Purpose and Profit

Most brands avoid talking about profit like it’s a dirty word. But without profit, purpose never scales. Here we explore why acknowledging both is essential, through purpose-driven brand strategy and growth-focused marketing working together.

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branding-purpose-and-profit-together

6.9.2025

Bravedog - Swindon Town FC Official Home Shirt Sleeve Sponsor

This sponsorship marks a natural progression in a long-standing partnership. Bravedog has been closely embedded in the club’s creative output for many years.

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Swindon-Town-FC-Official-Shirt-Sleeve-Sponsor-Bravedog